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UR  TRIP  THRU  THE 

LftRKIN  FACTORIES 


This  little  book  is  your  picture-and-prose 
Trip  Thru  the  Larkin  Factories  at  Buffalo. 
If  you  have  made  the  trip  in  person,  this  is 
our  Souvenir  of  your  visit.  If  we  have  not 
yet  received  you  here,  please  accept  this, 
our  hearty  invitation  to  visit  us* 


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The  Larkin  Administration  Building,  known  to  millions  of 
American  housewives  as  “The  Home  of  the  Larkin  Idea1 


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YOUR.  TRIP  THRU  THE  LRRKIN  FACTORIES 

was  evening  in  the  Bright  home.  Mr.  Bright  was  reading  his  evening  paper.  Mrs.  Bright  was 
engaged  on  one  of  those  endless  pieces  of  work  she  always  has  waiting  in  her  sewing-basket.  And 
as  she  sewed  her  mind  strayed  towards  the  duties  of  the  morrow,  chief  among  which  was  the 
week  s  shopping. 

Shopping  was  not  an  unmixed  joy  to  Mrs.  Bright  because  she  often  felt  that  her  money  did  not 
bring  a  sufficient  return.  She  had  long  thought  there  should  be  some  better  way  of  purchasing  supplies 
for  the  home,  than  the  usual  method  of  buying  at  stores.  Store-prices  steadily  advanced — but  the  only  change  in  her 
household  allowance  was  an  occasional  reduction  ! 


She  sighed  as  she  said  to  herself,  “I  wish  I  knew  a  way  to  cut  our  living  expenses  without  pinching  our  table.  But 

I  suppose— WHY,  OF  COURSE!" 

Mr.  Bright  looked  over  his  paper  and  asked  humorously,  “Of  course,  what?"  And  Mrs.  Bright  smiled  as  she  said, 
“I  have  just  thought  of  something  I  meant  to  tell  you  days  ago!” 

“The  other  day,  Mrs.  Thrifty  called,  and  gave  me  a  Larkin  Catalog.  It  is  a  most  interesting  book.  It  shows  a 
way  to  get  practically  everything  I  need  in  the  way  of  foods,  soaps,  laundry-,  kitchen-,  toilet-  and  drug-store-supplies 

direct  from  the  Larkin  Factories;  and  in  addition — as  Premiums — lots  of  things  we  need  in  our  home!  Wait,  1*11  show 
you  the  Catalog.” 

And  Mrs.  Bright  hastened  away  to  get  the  Catalog,  for  she  had  seen  just  the  faintest  trace  of  a  smile  on  Mr. 
Bright's  face— and  she  knew  that  the  Catalog  would  have  to  44  show"  her  husband,  first. 


Page  3 


Page  4 


RS.  BRIGHT  ignored  her  husband’s  quizzical  smile,  and  showed  him  the  Larkin 

M  Catalog.  He  saw  the  list  of  over  600  different  home  supplies,  observed  how 

reasonably  they  were  priced,  and  that  everything  was  unconditionally  guaranteed 
I  I  “Satisfaction — or  Your  Money  Back.**  s""  * 

“Does  Mrs.  Thrifty  buy  these  goods?”  said  he..  “She  does  indeed,”  said- 
Mrs.  Bright,  “  and  likes  them  very  much.  As  for  the  Premiums,  I  found  that  the 
lovely  Dining  Table  she  got  recently  was  from  Larkin  Co.— given  to  her  with  her 
purchases  of  Larkin  Products.  You  know  what  a  splendid  Table  it  is. 

And  then  Mr.  and  Mrs.  Bright  “talked  it  over.”  But  it  was  that  30 
Trial  Offer,  that  impelled  a  decision.  Mr.  Bright  said,  “Send  a  $10  Larkin 
Select  only  the  things  you  now  buy  at  stores,  and  examine  them  carefully 
come.  If  they  are  all  right,  we’ll  send  the  $10 — if  they  are  not, 
well  return  the  goods.  We  can’t  lose  anyway.”  “And  what  shall 
we  choose  as  a  Premium?”  said  Mrs.  Bright.  This  took  a  long 
time  to  decide,  for  the  Larkin  Catalog  contained  so  many  enticing 
Premiums  it  was  difficult  to  make  a  selection.  But  eventually  they 
chose  a  handsome  Mission  Rocker. 

The  next  day  Mrs.  Bright  made  up  her  order  for  $10  worth 
of  Larkin  Products.  It  was  easy  indeed  to  make  up  a  $10  order, 
without  including  a  single  unnecessary  article;  in  fact,  the  difficulty 
was  to  confine  the  order  to  $10  for  there  were  so  many  Larkin 
Products  she  really  needed.  But  at  last  the  order  was  made  up 
and  mailed.  She  sent  no  money  with  it  but  merely  stated  that  she 
desired  the  goods  on  “30  Days’  Trial.” 


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Mrs.  Bright 
reads  the  invitation 
to  visit  the  Larkin 
Factories 


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FEW  days  later  two  packages  were  delivered  at  the  Bright  home.  One  was 
a  box  of  Larkin  Products,  and  the  other  a  crate  containing  a  Rocker.  Which 
do  you  think  Mrs.  Bright  opened  first?  The  crated  Rocker,  of  course! 

She  soon  had  it  unpacked,  and  was  delighted  with  it.  It  was  not 
until  she  opened  the  box  of  Larkin  Products,  examined  them  all  care- 
and  compared  them  with  the  store-purchases  in  her  pantry,  that 
she  realized  just  how  much  more  she  had  purchased  for 
$10  through  the  Larkin  Plan,  than  she  received  for  $10  at  stores. 


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As  she  put  the  Products  in  their  proper  places  in  the  pantry,  the  words,  “You 
are  invited/’  on  one  of  the  cartons,  caught  her  eye.  She  read  closely  Larkin  Co/s 
invitation  to  visit  the  Larkin  Factories.  Right  there  Mrs.  Bright  resolved  to 
accept  and  learn  more  of  this  method  of  securing  for  one’s  self  the  profits  of 
middlemen  and  retailers.  It  was  a  happy  moment,  for  she  saw  a  way,  a  clear, 
easy  way,  to  give  to  her  home  and  dear  ones  things  she  had  long  wanted  for 

without  adding  to  her  present  expenses. 


That  night  when  her  husband  came  home  she  showed  him  the  Products  and 
the  lovely  Premium.  Mr.  Bright  was  pleasantly  surprised  and  man-like  immedi¬ 
ately  began  poring  over  the  Catalog  in  search  of  Premiums  suited  to  his  own  par¬ 
ticular  needs.  Before  bedtime  he  had  made  up  a  list  which  included  some 
Tools,  a  Gun,  Fishing-Tackle,  Camera,  Bicycle,  Sweater,  Rain-Coat,  etc. 

It  was  now  Mrs.  Bright’s  turn  to  smile,  but  she  did  so  discreetly,  not  to 
dampen  his  enthusiasm.  When  she  suggested  a  little  vacation  to  see  the 
Larkin  Factories  and  Niagara  Falls,  Mr.  Bright  said,  “  Go,  my  dear,  by  all 
means.  Let  us  take  full  advantage  of  the  Larkin  Factory-to-Family  Plan,  now 
that  we  know  it  to  be  good/’ 


:•••:  & 


Page  7 


Mrs.  Bright 
journeys  to 
Buffalo 


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FEW  days  later  Mrs,  Bright  bade  good-bye  to  her  home  town  and  journeyed 
to  Buffalo.  As  the  train  drew  into  the  Queen  City  she  saw  the  huge  Larkin 

,  Visitors  entering  Buffalo  on  the  various  Railroads,  pass  within 
short  distance  of  the  Larkin  Factories,  and  can  not  fail  to 
notice  them. 

On  arriving  at  the  depot,  an  information  clerk  told  her  how 
to  get  to  the  Larkin  Factories.  It  was  a  ten  minutes’  ride,  and  soon  Mrs.  Bright 
stood  in  front  of  the  Factories.  Before  starting  on  The  Trip  Thru  The  Factories 
she  proceeded  to  the  beautiful  Larkin  Administration  Building  where  she  was 
courteously  welcomed,  as  one  of  the  little  army  of  60,000  people  who  visit  us 

each  year. 

These  visitors  are  of  all  kinds.  A  party  of  distinguished  foreigners 
may  be  succeeded  by  the  members  of  a  prominent  Woman’s  Guild;  social 
economists  mingle  with  day  excursionists;  eminent  lecturers  walk  side  by  side 
with  the  enthusiastic  housewife;  classes  of  school  children  from  the  city  schools 
with  their  teachers,  young  and  aged  men,  the  mother  with  her  family,  and 
the  young  bride — all  are  received  here  with  courteous  attention. 

During  a  single  week  we  have  had  visitors  from  the  following:  Pratt  Insti¬ 
tute,  Brooklyn,  N.  Y.;  University  of  Buffalo;  Colgate  University;  Liman  Sem¬ 
inary,  Philadelphia,  Pa,;  Cornell  University;  Buffalo  State  Normal  School. 

The  following  letter  was  received  from  Prof.  Smith,  who  was  in  charge 
of  the  Colgate  University  class :  “We  enjoyed  every  minute  of  our  stay  with 
you  and  certainly  will  not  be  afraid  to  use  Larkin  Products,  whether  to  eat 

or  to  wash  our  faces.” 


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Main  Court  of  the  Administration  Building 


Page  10 


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RS,  BRIGHT  will  not  soon  forget  her  first  glimpse  of  the  great  central  court  of 
the  Administration  Building,  flooded  with  sunlight.  It  seemed  to  her  that  the 
men  and  women  working  there  were  exceptionally  favored.  But  when  she 
stood  on  the  fifth  floor,  and  looked  down  from  “Inspiration  Point”  upon 
the  galleries  and  the  great  main  floor  below,  she  understood  why  the 
Larkin  Administration  Building  is  so  immaculate  and  radiant  with 
light,  that  it  is  known  as  one  of  the  most  wonderful  and  efficient 
office  buildings  in  the  world. 

All  the  desks  are  of  steel  with  fire-proof  composition  tops;  the  metal  chairs 
have  leather  seats  and  backs,  and  swing  from  the  desks  free  of  the  floor.  This  is 
merely  one  of  the  hundreds  of  labor-  and  cost-saving  devices  which  are  used 
throughout  the  building.  The  aim  behind  the  design,  construction  and  equipment 
of  the  Administration  Building  is  the  comfort  and  convenience  of  the  1 400  and 
more  men  and  women  who  labor  there.  It  is  absolutely  fire-proof,  and  has  many 
features  of  distinct  originality. 

Despite  other  wonderful  sights  they  may  have  seen,  no  visitor  has  yet  looked 
from  “Inspiration  Point,”  without  an  exclamation  of  pleasure.  As  Mrs.  Bright 
stood  there  she  said,  “This  alone  is  worth  the  journey.” 

In  the  Larkin  Auditorium  which  adjoins  the  Administration  Building, 

Mrs.  Bright  enjoyed  a  little  luncheon,  which  was  not  only  very  acceptable  in 
itself  and  a  convincing  proof  of  the  excellence  of  Larkin  Products,  but  also 
promoted  sociability  among  the  group  of  visitors.  Over  sixty  thousand 
visitors  have  refreshments  in  this  Auditorium  every  year  as  the  guests  of 
Larkin  Co.,  carrying  away  pleasant  memories  of  Larkin  hospitality. 


Page  /  / 

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Mli'iiitfrKK 


Dictating 

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Receiving:  and  sorting  the  mail 


Examining  and  checking  orders 


r.i.t; ;; 


0  adequately  picture  the  different  Departments  of  the  Administration  Build¬ 
ing  would  require  a  whole  album  of  views  and  even  then  do  but 
scant  justice  to  it.  The  illustrations  opposite  show  where  the  mail  is 
received,  opened,  sorted  and  despatched  to  the  various  sections  of  the 
building. 

The  small  picture  in  the  middle  illustrates  the  Larkin  method  of 
dictating  letters  to  the  phonograph,  thus  insuring  accuracy  and  speed. 

The  wax  cylinders  on  which  the  records  are  made  go  to  the  type- writing 
department  where  the  letters  are  reproduced,  after  the  manner  of  ordi¬ 
nary  phonographic  records,  except  that  instead  of  a  horn  being  used  the 
sound  is  carried  softly  to  the  ears  of  the  typist  by  a  tube  connected  with 
the  sound-box. 

The  picture  to  the  right  of  it  shows  half  of  a  floor  occupied  by  the  Order 
Department.  Here  orders  from  Larkin  customers  are  carefully  examined  and 
checked,  and  the  purchasers’  questions  answered  by  skilled  correspondents. 

The  windows  (shown  along  the  left  side  of  the  picture)  and  the  openings 
into  the  central  court  (shown  on  the  right)  provide  splendid  lighting  facilities 
for  the  building.  The  artificial  light  is  so  arranged  and  is  of  such  a  nature 
as  to  fairly  approximate  daylight. 

Mrs.  Bright  was  interested  in  watching  the  way  in  which  her  own 
order  had  been  handled  only  a  few  days  previously.  The  big,  spacious 
office,  prosperous,  skilled  workers,  modern  eq  uipment,  and  the  air  of  bright¬ 
ness,  contentment  and  happiness  in  every  section  of  the  huge  building, 
made  her  feel  that  here  were  people  whose  endeavor  was  to  aid  and 
co-operate  with  the  customer. 


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Page 


EAVING  the  Administration  Building,  Mrs.  Bright  paused  a  moment  beside 
the  fountain  at  the  entrance.  The  wide  fluted  sheet  of  water  flows  from  a 
tablet  on  which  is  inscribed,  “Honest  Labor  Needs  No  Master,  Simple 
Justice  Needs  No  Slaves/'  She  then  went  across  Seneca  Street,  and  joined 
a  group  of  other  visitors  in  the  Showrooms  who  were 
gathering  there  to  take  the  Trip  Thru  the  Factories. 

In  the  Showroom  Larkin  Products  and  Pre¬ 
miums  are  displayed  for  all  to  see.  An  examination  of  the  different 
displays  reveals  the  amazing  scope  of  Larkin  Products,  for  there  is 
scarcely  anything  a  woman  needs,  be  she  maid  or  matron,  which  is  not 
shown  here.  One  sees  all  the  hundred  and  one  things  dear  to  the 
feminine  heart,  from  a  hairpin  to  a  white  lawn  tea  apron,  in  addition 
to  the  regular  supplies  for  the  home  such  as  foods,  soaps,  teas,  spices, 
polish  es,  notions,  hardware  sundries,  etc. 

Mrs.  Bright  realized  more  than  ever  before  that  Larkin  Products  are 
essentially  the  things  sold  by  stores,  and  that  in  becoming  a  “Larkinite” 
she  was  not  increasing  her  present  expenses — but  merely  spending  her 
necessary  household  allowance  in  a  wiser  way,  getting  far  more  for  her 
money.  When  making  up  her  $  1 0  order  she  was  surprised  to  find  how 
many  Larkin  Products  she  needed.  But  when  she  saw  them  all  dis¬ 
played  before  her,  and  noted  their  quality  and  price,  she  understood 
why  two  million  families  get  their  household  supplies  from  Larkin  Co. 

Larkin  Premiums,  too,  were  a  source  of  delight  to  Mrs.  Bright. 

She  resolved  that  when  the  Factory  Trip  was  over,  she  would  go  over 
the  Catalog,  and  examine  the  Premiums  she  needed  in  her  home. 


Page  15 


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“Under 
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Portion  of  Food-testing  Laboratory 


Portion  of  General  Research  Laboratory 


It  was  made  very  clear  both  here,  and  at  other  points  throughout  the 
Factory  Trip,  that  the  Larkin  Co.  believes  in  unending  vigilance  in  maintaining 
its  own  Standards  of  quality  and  purity.  In  this  connection  it  is  worthy  of  note 
that  long  before  Uncle  Sam  instituted  the  Pure  Food  Law  the  Larkin  Co.  had 
set  up  its  own  Standard,  which  was  more  than  sufficient  to  meet  the  demands 
of  Uncle  Sam’s  inspectors  after  the  Pure  Food  Law  became  effective. 

Equally  vigilant  is  the  Inspection  Department,  to  which  are  sent  samples 
taken  from  all  inbound  shipments. 


ND  now  a  guide  appeared  and  led  the  party  into  the  Factories  proper.  A  moment 
later  Mrs.  Bright  found  herself  Stepping  from  the  commodious  elevator  into  a 
railed  space  which  commanded  a  view  of  a  seemingly  endless  array  of  labora¬ 
tories.  There  was  room  after  room  filled  with  wonderful  instruments 
and  equipment.  The  guide  explained  that  each  staff  of  skilled  chemists 
is  constantly  engaged  in  testing  raw  materials  and  ingredients,  in  order 
to  insure  and  maintain  the  Larkin  standard  of  purity  and  quality. 


iy^ajNli-111  , 


— 


Mrs.  Bright  saw  the  laboratory  in  which  the  formulas  for  Larkin  Perfumes 
are  worked  out.  She  looked  with  interest  into  the  Pharmaceutical  Laboratory 
which  controls  the  manufacture  of  the  many  different  Larkin  Pharmacal  Prod¬ 
ucts.  The  huge,  glittering  equipment  of  the  Food-TeSting  Laboratory  where 
all  Larkin  Food  Products  are  rigidly  inspected  and  analyzed,  seemed  to  give 
one  a  feeling  of  security,  as  did  the  General  Research  Laboratory  where 
textiles,  fabrics,  jewelry,  steam-coal  and  everything  coming  into,  or  leaving 
the  Larkin  Factories,  are  tested  or  analyzed,  and  the  Oils  and  Fats  Labora¬ 
tory  where  the  oils  and  fats  are  tested. 


Page  f  7 


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Giving 

Macaroni 

the 

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The  Larkin  Noodle  Knead er 


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the  other 


HE  manufacture  of  Larkin  Noodles  and  Short-Cut  Macaroni  interested  Mrs. 
Bright.  There  is  no  mystery  about  it,  for  the  Larkin  Co.  throws  its  doors 
wide  open  so  that  all  may  see.  Noodles  and  Macaroni  are  made  by  auto¬ 
matic  machinery,  and  at  no  time  are  the  materials  touched  by  human  hands— 
it  is  merely  a,  matter  of  pulling  a  lever  and  starting  a  machine.  The  mechan¬ 
ically-mixed  noodle-dough  enters  at  one  end,  and  the  noodles  come  out  of 


Larkin  Noodles  are  made  from  flour  prepared  especially  by  one  of  the  world’s 
largest  and  best  flour  mills.  It  is  really  the  cream  of  excellent  grain. 

Short-Cut  Macaroni  is  a  very  popular  Larkin  Product.  This  dainty  edible  calls 
for  extreme  care,  skill,  and  a  high-grade  flour.  Only  the  best  macaroni  flour  obtain¬ 
able  is  used  in  the  manufacture  of  Larkin  Macaroni.  Scientifically-filtered  water, 
properly  controlled  temperature,  and  careful  mixing  are  a  few  of  the  details  which 
must  be  supervised.  The  flour-and- water  paste  is  conducted  to  the  rolling  kneader 
where  it  is  converted  into  smooth  dough.  The  dough  is  cut  into  3-foot  lengths  and 
put  through  a  cylinder. 

Within  the  cylinder,  pressure  is  used  to  drive  the  macaroni -dough  through 
perforations  in  a  copper-plate  die,  so  that  it  emerges  in  hollow  sticks.  There 
is  a  wire  in  the  center  of  each  perforation  and  the  dough  is  forced  around  it. 

When  Mrs.  Bright  saw  these  wires  she  said  they  had  solved  a  problem  for 
her — she  had  often  wondered  how  the  holes  in  macaroni  were  made ! 

The  revolving  knife  shown  in  the  small  picture  on  page  18  cuts  the 
hollow  sticks  into  short  lengths  as  they  emerge  from  the  perforations. 


Page  19 


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Packaging 

Spices 


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the  process  shown  in  our  picture  Larkin  Baking  Powder  is  mixed  on  the 
floor  above,  and  lowered  by  gravity.  ,  Machinery  is  used  throughout  the 
whole  process  of  manufacture,  and  the  powder  is  not  touched  by  hand. 
Larkin  Baking  Powder  and  other  powders  are  prepared  in  our  own  Factories 
and  sent  direct  to  the  consumer  fresh  and  wholesome.  Larkin  customers 
s  have  the  satisfaction  of  knowing  that  our  Products  have 


mm 


not  lain  on  grocers*  shelves  for  weeks  or  months. 

Puddings  are  a  popular  feature  of  Larkin  Pure  Food  Products.  A  quart  of 
milk  and  a  package  of  Larkin  Chocolate,  Lemon,  Orange  or  Vanilla  Pudding, 
makes  a  delicious  dish.  They  may  be  served  in  many  attractive  ways;  with 
fruit,  whipped  cream,  plain  cream.  Larkin  Puddings  are  known  and  esteemed 
by  housewives  from  coast  to  coast. 

The  Larkin  Spice  mills  are  particularly  interesting,  and  though  enclosed  within 
glass  partitions  the  visitor  can  see  enough  of  the  different  processes  to  understand 
the  care  taken  to  keep  the  spices  free  from  dust  and  foreign  matter  of  all 
kinds.  Here  are  packed  Allspice,  Nutmeg,  Ginger,  Mustard,  Cloves,  Cinna¬ 
mon,  Pepper  (Black,  White  and  Cayenne).  An  electric  dust-collector  absorbs 
all  dust  and  dirt,  and  keeps  the  air  of  the  packing  room  fresh  and  clean. 

*  Larkin  Co.  imports  the  whole  spices,  inspects  them  very  carefully  before 
they  are  shipped  to  Buffalo,  and  again  on  arrival.  It  uses  the  finest  modem 
machinery  for  cleaning  the  spices  before  they  enter  the  grinding-mills.  It  is 
impossible  for  impurities  of  any  kind  to  enter  Larkin  Spices. 


ft-  ■> 


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Inspecting 

raw 

Peanuts 


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Page  -?<2 


Bottling  Larkin  Prepared  Mustard 


Bottling  Peanut  Butter 


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EANUT  Butter  is  an  appetizing  substitute  for  creamery  butter.  Larkin  Co. 
brings  from  the  South  thousands  of  sacks  of  hand-picked,  shelled  raw  peanuts. 
The  peanuts  are  fir&  roasted,  and  afterwards  cleaned  and  blanched.  F rora 
the  mechanical  cleaner  they  are  led  on  a  broad  revolving  belt  between 
two  rows  of  experienced  workers  who  inspect  them  carefully,  and  remove 
any  foreign  matter  which  escapes  the  picking  machine.  They  are 
then  salted,  and  put  through  a  grinding-machine,  where  being  rich  in 
oil,  they  speedily  become  transformed  into  peanut  butter. 

Larkin  Mustard  is  ground  and  prepared  from  the  beft  grade  of  mustard  seed. 

To  this  is  added  spices  and  vinegar,  and  the  whole  skilfully  compounded  to  make 
Larkin  Prepared  Mustard,  a  deservedly  popular  Product.  The  absence  of  handling 
is  a  point  of  great  importance  in  the  preparation  of  modern  foodstuffs  and  one  to 
which  the  American  housewife  is  paying  a  great  deal  of  attention.  This  cleanly, 
modern  method  is  splendidly  exemplified  in  the  making  of  all  Larkin  goods. 

eir  excellence  and  high  quality  are  further  safeguarded  by  the  careful 
testing  to  which  all  articles  made  in  the  Larkin  Factories  are  subjected,  and 
by  the  rigorous  inspections  which  articles,  purchased  for  our  use  from  outside 
sources,  undergo. 

The  best  evidence  of  the  genuine  merits  of  Larkin  Products  and  the 
ideal  conditions  under  which  they  are  made,  is  the  fact  that  those  who  make 
them  habitually  purchase  them.  Mrs.  Bright  was  shown  how  the  great 
majority  of  the  3 500  Larkin  employees  in  Buffalo  voluntarily  purchase  Larkin 
Products — especially  Larkin  Food  Products — in  preference  to  all  others,  and 
learned  that  this  is  also  true  with  Larkin  Premiums. 


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The  first  Larkin  Factory 
of  1875  consisted  of  two 
floors  25  x  60  feet  each, 
with  a  total  area  of  3000 
sauare  feet. 


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The  present  gigantic  Larkin  Factories  contain  over  75  acres  of  floor  spac 
a  million  American  homes.  The  great  building  on  the  extreme  left  of  tl 


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become  a  national  institution  supplying  the  needs  of  over 
our  Terminal  Warehouse  which  is  described  on  page  45 


Page  25 


1 


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way  in  which  the  Larkin  business  has  grown  from  the  “Larkin  Soap 
Co.”  into  the  “Larkin  Factory-to-Family  Plan”  is  aptly  illustrated  by  a 
glance  through  the  pages  of  our  Catalog  devoted  to  Larkin  Toilet  Prepa¬ 
rations.  This  department  is  responsible  for  35  different  Products,  including 
Complexion  and  other  Creams,  Toilet  Powders  of  various  kinds, 
Dentifrices,  Hair  Tonic,  Bay  Rum,  Egg  Shampoo,  Smelling  Salts,  Bath 
Salts,  etc.  The  list  includes  almost,  if  not  everything  required  for  the 


toilet  of  the  refined  man  or  woman. 

The  offerings  of  high-class  drug-stores  are  paralleled  by  the  Larkin  Toilet  Prepara¬ 
tions,  with  this  one  point  of  difference — that  Larkin  Products,  though  equal,  indeed 

Premium- value 


to  consider  it, 


often  superior,  to  the  offerings  of  high-class  stores,  bring  you 
besides,  without  extra  cost.  A  big  gain  when  you  stop 
isn’t  it? 

same  unbending  standard  of  purity,  and  quality,  and  strict  truthful¬ 
ness  in  description,  that  characterizes  all  Larkin  Products,  is  found  in  Larkin 
Toilet  Preparations.  Our  Catalog  sets  forth  the  various  uses  of  the  different 
Products,  and  in  some  instances  states  the  ingredients  from  which  they  are 
made. 

The  illustrations  on  the  opposite  page  show  a  section  of  our  Factories 
engaged  in  the  manufacture  and  packing  of  Larkin  Toilet  Preparations.  Note 
the  mechanical  devices,  the  absence  of  handling,  and  the  scrupulous  cleanli¬ 
ness.  These  features  attracted  Mrs.  Bright  s  particular  attention,  and  pleased 
her  so  much  that  she  said,,  “Henceforth  none  but  Larkin  Toilet  Prepara¬ 
tions  for  me.” 


Page  27 


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Bottling: 

Perfumes 


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23 


Storage  Vault  for  Materials  from  which  Perfumes  are  Made 


Storage  Tanks  for  Perfumes,  Toilet  Waters,  etc. 


r  i 


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HE  Perfumery  Strong-room  or  Vault  is  always  an  object  of  interest  to  visitors, 
since  it  is  filled  with  valuable  essences,  oils  and  pomades  from  all  over  the 
world.  Within  this  little  steel-and-iron-bound  room  are  stored  highly  con¬ 
centrated  perfume  stocks  and  materials,  small  in  size  but  large  in  value. 
The  nine  small  coppers  shown  on  this  page  hold  625  ounces  of  Oil  of 
Rose,  technically  known  as  Attar  of  Roses.  The  money  value  of 
this  oil  is  $  \  0,000-  -as  Mrs.  Bright  said :  a  mighty  small  space  for 
so  much  money.”  Note  the  seals  of  the  Bulgarian  government,  and  the  quaint  fashion 
in  which  the  coppers  are  wrapped  in  felt.  The  contents  of  this  vault  usually  represents 
over  a  quarter  of  a  million  dollars. 

Larkin  Perfumes  are  bottled  by  hand,  as  shown  in  the  small  picture.  Larkin  Co. 
is  the  largest  user  of  1 -ounce  perfumery  bottles  in  the  world.  Having 
found  it  impossible  to  supply  itself  with  satisfactory  bottles  elsewhere,  the 
Company  runs  its  own  bottle  factory  at  Greensburg,  Pa.  We  refer  the 
reader  to  our  Catalog,  for  full  details  of  the  different  Perfumes  and  Toilet 
Waters  made  here. 

As  a  result  of  the  skill  exercised  in  the  Larkin  Perfumery  Laboratory, 
and  the  experience  gained  in  producing  just  the  right  combination  of  delicacy, 
fragrance  and  concentrated  strength,  this  section  of  the  Larkin  Factories  is 
constantly  engaged  in  an  endeavor  to  meet  the  steadily  increasing  demand. 

Larkin  Perfumes  are  appreciated  by  women  of  refinement  all  over  the  country. 

The  lower  photograph  on  page  28  shows  the  storage  tanks  in  which 
Perfumes,  Toilet  Waters,  Flavoring  Extracts,  etc.,  are  stored.  The  unusual 
delicacy  and  fragrance  of  these  Products  have  made  them  deservedly  popular 
from  coast  to  coast. 


Page  29 


i 


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Page  30 


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<< 


. 


NLY  the  best  procurable  grade  of  fine  Vanilla  beans  is  used 
in  making  Larkin  Vanilla  Extract.  The  beans  are  chopped, 
then  ground,  and  the  ground  mass  agitated  in  liquids  which 
remove  most  of  the  vanilla  extract  from  the  beans.  Such 
portion  as  remains  is  absorbed  in  percolators,  in  which  the 
extracting  liquor  slowly  percolates  through  the  mass, 
carrying  with  it  the  rest  of  the  vanilla.  The  extract  is  then 
conveyed  to  steel  glass-lined  storage  tanks,  each  of  which  holds  over  3,000 
gallons.  In  these  tanks  the  extract  is  aged  and  seasoned,  before  being  bottled. 

The  battery  of  bottling-machines  shown  on  the  opposite  page  is  decid¬ 
edly  interesting.  Each  machine  fills  from  15,000  to  20,000  bottles  a  day! 
Pipes  connect  the  machines  with  storage  tanks  on  the  floor  above,  and  the 
fluids  pass  to  them  by  gravity.  A  row  of  a  dozen  nozzles  drop  into  the 
necks  of  as  many  bottles,  all  of  which  are  filled  at  one  operation.  Most  Larkin 
liquid  products  (except  Perfumes)  are  bottled  by  machines  of  this  kind. 

The  stamping-machine  shown  on  the  opposite  page  is  used  in  the 
manufacture  of  Soda  Mint,  Charcoal,  Cough  and  other  Pharmacal  Tablets, 
Here  again,  in  this  Department  one  sees  how  freely  marvelously-emcient 
modern  machinery  is  employed  in  the  reduction  of  manufacturing  costs, 
and  the  maintenance  of  a  rigid  standard  of  purity  and  quality. 

The  illustration  at  the  right  of  this  page  shows  a  tea  filling-machine. 
Larkin  Tea  is  selected  from  the  principal  tea-centers  of  the  world,  and 
is  imported  direct  by  the  Company,  and  tested  and  inspected  in  our  own 
Factories  by  a  Larkin  tea-expert.  Its  superior  quality  commends  it  to  dis-  . 
criminating  tea-drinkers  everywhere. 


*Page  3J 


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WWW 


Section  of 
“Cooling 
Room” 


eil 


A  “Crutch 
ing  Machine 
tor  mixing 
soap  thor 
oughly 


One  of  15  hujje  soap  kettles,  in  which  576,00 
lhs.  of  soap  are  produced  at  a  single  boiling 


'• ..." , ;  V  ■: 

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HERE  les  in  the  Larkin  Factories.  The  illustration  on  page 

32  shows  one  of  the  larger  kettles  which  rises  through  four  floors.  In 
this  kettle  376,000  pounds  of  soap  are  produced  at  a  single  boiling. 
Within  the  kettle  are  1  J4  niiles  of  2-inch  steam-pipe,  which 
furnish  the  necessary  heat.  To  fill,  boil  and  empty  a  kettle 
of  this  size  requires  about  14  days. 

When  a  kettle  is  to  be  filled,  the  materials  are  pumped 
into  it  through  pipes  from  a  storage  tank.  The  kettle  is  not  filled  to  its 


capacity,  as  lye  and  tallow  are  not  inclined  to  join  forces  on  first  acquaint¬ 
ance,  so  small  quantities  of  each  are  gradually  admitted,  and  under  the 
melting  influence  of  the  steam  they  form  a  union. 

From  the  kettles,  finally,  the  soap  is  pumped  to  the  “crutchers.”  There 
are  many  of  these  machines,  each  equipped  with  a  whirling  screw,  some¬ 
thing  like  a  ship’s  propeller,  which  rapidly  stirs  the  melted  soap  and  accom¬ 
plishes  in  about  1  5  minutes,  what  used  to  take  hours  of  work  with  a  hand- 
paddle  or  ‘ ‘crutch.”  When  the  soap  has  been  “crutched”  it  is  poured  into 
iron  frames,  mounted  on  wheeled  bases.  Each  frame  has  a  capacity  oi  1 200 
lbs.  and  when  the  soap  has  solidified,  the  sides  and  ends  of  the  frames  are 
removed,  and  the  1 200-lb.  block  is  wheeled  into  the  cooling-room.  Later, 
it  is  cut  into  slabs  by  an  electrically-driven  machine,  which  draws  tightly- 
stretched  piano-wire  through  the  block  of  soap.  The  slabs  are  then  cut 
into  bars,  placed  on  racks,  and  loaded  on  cars  ready  for  the  drying- 
room.  The  illustration  below  shows  a  car  entering  the  drying-room. 
On  emerging,  the  bars  are  pressed,  stamped,  and  afterwards  wrapped 
or  cartoned  ready  for  shipment. 


■  I",  a  iJv-  -I  i'b ■'!!#. 


WSWVJftkVTlftStV... 


Stamp¬ 
ing  Sweet 
Home  Soap 


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Page 


Wrapping 

Naphtha 
White 
Borax 
Soap  hy 

Machine 


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ARKIN  Sweet  Home  Soap,  known  in  millions  of  homes,  is  packed  in  cartons  of 
ten  bars  each.  As  the  bars  come  from  the  automatic  stamping-machine,  they 
drop  on  a  moving  belt,  and  pass  between  two  rows  of  packers  who  assemble 
them  in  two  heaps  of  five  bars  each,  place  a  carton  over  them,  tilt  it, 
and  fold  in  the  open  end.  The  filled  carton  is  then  carried  by  a  second 
to  an  automatic  conveyor,  which  transports  it  from  the  building 
wherein  its  contents  have  been  made,  to  the  Terminal  Building,  a 
quarter  of  a  mile  away,  from  which  it  is  shipped  to  Larkin  customers.  The  transportation 
from  building  to  building  is  entirely  automatic,  and  the  carton  is  not  touched  by  hands 
during  the  journey. 

Larkin  White  Borax  Naphtha  Soap  is  transferred  direct  from  the  machine  which 
stamps  the  name  on  the  plain  bar,  to  the  Wrapping-Machine  illustrated  on  the 
opposite  page.  These  machines  have  a  capacity  of  50,000  bars  of  soap  a 
day — a  striking  evidence  of  the  demand  for  this  excellent  Laundry  Soap. 


Because  of  its  permeating  naphtha  odor,  White  Borax  Naphtha  Soap 
is  not  packed  with  other  Products,  but  sent  out  in  separate  boxes  of  50 
bars  each— a  convenience  which  Larkin  customers  everywhere  appreciate. 

Larkin  Co.  is  among  the  oldest  and  largest  makers  of  soaps  and  other 
cleansers  in  the  country.  And  Larkin  Laundry  Soaps,  like  all  Larkin 
Products  or  Premiums,  are  covered  by  the  comprehensive  Larkin  Guar¬ 
antee  ‘  ‘Satisfaction— or  Your  Money  Back.**  They  are  of  exceptional 
merit,  being  wholesome,  efficient,  and  reliable.  Their  very  popularity  is 
proof  positive  of  the  unqualified  endorsement  of  American  housewives. 


Page  35 


'mHo 


:■ 


Boraxine 
Cartons 
coming  from 
Packaging 
Machine 


Machine  Stamping  Maid  o’tbe  Mist  Soap 


Weighing,  Packaging  and  Labeling  Scouring  Powder 


1 


4 


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Page  36 


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N  manufacturing  Boraxine  Soap  Powder  the  boiling  and  “crutching”  processes 
are  the  same  as  in  making  Laundry  Soap,  but  from  the  “crutchers”  Boraxine 
is  conveyed  to  another  section  of  the  factory,  and  there  forms  into  semi-fluid 
Boraxine.  When  cold  it  is  broken  up,  and  put  into  grinding-mills  which  have  a 
capacity  of  60,000  lbs.  of  powder  daily.  From  the  grinding-mills,  the 
powder  is  conveyed  to  hoppers  which  feed  the  automatic  filling  and 
-1  weighing  machines.  These  machines  are  marvelously  efficient.  They 
weigh  out  precisely  16  ounces  of  Boraxine,  drop  it  into  the  carton,  and  fold  down  and 
seal  the  top.  The  filled  cartons  then  proceed  to  the  wrapping-machine. 

Maid  o’  the  Mist  Bath  Soap,  by  a  process  like  that  of  White  Borax  Naphtha  Soap, 
is  stamped  and  wrapped  by  machinery,  as  illustrated  on  the  opposite  page.  Maid  o'  the 
Mist  Soap  floats,  and  in  medium  or  soft  water  gives  a  generous  lather,  suggesting  the  spirit 
of  the  mighty  waters  at  Niagara  Falls  from  which  its  name  was  taken.  It  is  an  excellent 
soap  for  the  bath,  and  has  found  favor  with  Larkin  customers  everywhere. 

The  illustration  on  the  right  of  the  opposite  page  shows  the  machine  which 
weighs  Larkin  Scouring  Powder,  puts  it  into  cartons,  and  affixes  the  wrapper. 

The  series  of  operations  is  largely  automatic,  hand-labor  only  being  used  twice — 
first,  in  placing  the  empty  cartons  on  the  revolving  belt  which  carries  them 
under  the  hopper,  from  which  the  powder  is  fed,  and  second,  in  operating  a 
machine  which  affixes  the  tops. 

The  illustrations  opposite  are  a  convincing  proof  of  the  Larkin  maxim 
“Save  all  cost  that  adds  no  value ,  ”  the  consistent  observance  of  which,  in 
every  ph  ase  of  the  business,  enables  Larkin  Co.  to  give  first-class  goods,  and 
a  Premium  in  addition — all  for  the  price  of  the  goods  alone  ! 


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Page  37 


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Toilet  Soap  Plodding-Machine 


Toilet  Soap  Drying-Machine 


Milling-Mac 


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Page  38 


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HE  process  of  manufacturing  Toilet  Soap  is  quite  different  from  that  used  in 
making  Laundry  Soap.  Not  only  are  the  ingredients  different,  but  the  soap 
goes  direct  from  the  kettle  to  storage  vats,  omitting  the  crutching  process. 
From  the  vats,  it  is  pumped  to  Drying-Machines,  which  it  enters  in 
a  paste-like  form,  and  emerges  in  chips,  hot  and  dry,  ready 
for  the  milling  process.  The  Milling-Machine  distributes 
the  perfume  uniformly  throughout  the  whole  soap  stock, 


and  its  huge  granite  rollers,  between  which  the  dried  chips  pass,  give  the  soap 
that  smooth,  even  texture  and  fineness  characteristic  of  good  Toilet  Soaps. 

From  the  Milling-Machine  the  perfumed  ribbons  of  soap  go  to  Plod- 
ding-Machines  where  they  are  passed  between  parallel  revolving  screws, 
and  forced  out  in  a  continuous  semi-solid  bar.  The  bar  is  cut  into  sections, 
placed  on  a  sliding  table,  and  cut  into  tablets.  The  tablets  are  pressed, 
stamped,  and  packed  and  wrapped  by  hand  as  illustrated  below. 

Since  France  was  originally  the  birthplace  of  choice  Toilet  Soaps, 
Larkin  Co.  imported  the  finest  type  of  Toilet  Soap-making  machinery 
direct  from  Paris,  so  that  Larkin  Toilet  Soaps  are  equal  to  the  best 
domestic  or  foreign  toilet  soaps  on  the  market.  They  are  made  here  in 
Buffalo  by  well-paid  labor,  and  are  scientifically  saponified,  medicated, 
and  warranted  thoroughly  pure  and  genuine. 

The  Company  makes  24  different  kinds  of  Toilet  Soaps,  including 
daintily-wrapped  and  delicately-perfumed  tablets,  shaving  soaps  and 
cream,  and  a  Mechanics’  Paste  Soap  which  quickly  removes  grease  and 
stains  from  the  hands  of  manual  workers.  Truly  there  is  a  Larkin 
Toilet  Soap  to  suit  every  preference  and  every  need! 


*Page  39 


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Mechan¬ 
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layer 


Page  40 


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\RKIN  CO.  makes  most  of  its  muslin  underwear,  dresses  and  other  dry¬ 
goods  sundries.  Our  small  illustrations  on  page  40  show  how  layers  of 
cloth  are  spread  on  long  tables  and  electrically  cut.  The  large  picture  of 
the  “Machine-room*  ’  illustrates  the  light  and  airy  workrooms,  and  their 
splendid  equipment.  They  have  a  capacity  of  several  thousand 
finished  garments  daily.  The  variety  of  Lingerie,  House  Dresses,  etc. 
manufactured  here,  and  the  splendid  values  offered,  can  only  be  ap¬ 
preciated  by  a  study  of  our  Catalog.  Adjoining  the  “Machine-room**  is  the  Embroidery 
Department  where  special  machines  embroider  the  material  from  which  Larkin  gar¬ 
ments  are  made. 

We  commend  our  illustrations  to  housewives  everywhere,  as  evidence  of  the  condi¬ 
tions  under  which  Larkin  employees  work,  and  the  light,  wholesome,  sanitary  workrooms 
in  which  Larkin  Products  are  made.  Mrs.  Bright  said  that  the  evident  contentment  of 
the  workers,  and  the  strictly  hygienic  conditions,  are  in  striking  contrast  to  the  sweat-shop 
atmosphere  too  often  associated  with  the  manufacture  of  articles  of  feminine  wear.  She 
also  said:  “After  seeing  these  dainty  articles  made  at  such  reasonable  prices,  it  seems  fool¬ 
ish  for  any  woman  to  make  them  by  hand.*’ 

The  tremendous  demand  for  Larkin  Hosiery  has  required  the  installation  of  ap¬ 
proximately  one  hundred  of  the  latest  model  knitting  machines,  like  the  one  shown  at 
the  right  of  this  page.  Each  machine  has  200  needles,  caking  280  stitches  per  minute 
or  56,000  stitches  per  minute  just  for  one  machine.  Each  machine  makes  a  pair  of 
stockings  every  eight  minutes. 

No  more  conclusive  testimony  can  be  given  to  the  value  and  worth  of  Larkin  Hosiery 
than  the  rapid  growth  of  this  department.  It  seems  as  though  each  satisfied  customer 
helped  to  spread  the  tidings  of  the  superiority  of  Larkin  Hosiery  for  men  and  women,  boys 
and  girls.  To  keep  pace  with  this  rapidly  increasing  demand  bids  fair  to  be  a  severe  task. 

Page  41 


Filling 
cans  of 
White 
Enamel 


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Grinding  Materials  for  Paints 


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AINTS  and  Varnishes  are  very  important  Larkin  Products.  Prolonged  time- 
tests  have  demonstrated  the  reliability  of  Larkin  Paints,  and  the  strength 
of  their  colors.  Testing-fences  are  maintained,  on  which  to  thoroughly  test 
paints  under  the  severest  possible  weather  conditions.  The  fact  that  the 
Company  uses  its  own  paints  exclusively  throughout  its  whole  plant 
is  an  all-sufficient  proof  of  quality,  to  one  who  has  been  through 
the  Factories. 

The  materials  are  carefully  mixed  by  experienced  workers,  passed  by  gravity 
to  the  grinding-mills,  and  thence  to  “agitators”  where  they  are  thinned  to  the  proper 
consistency,  and  given  the  correct  shades.  Paints  are  filled  directly  into  cans  from 
the  agitators,  which  are  constantly  kept  in  motion,  to  insure  a  uniform  composition 
of  the  paint  filled  in  each  can. 

Frequently,  Larkin  customers  write  saying  that  they  have  used  Larkin 
Paints  exclusively  in  re-decorating  their  homes — both  interior  and  exterior.  And 
the  painters  employed  to  do  the  work  have  often  voluntarily  expressed  their 
appreciation  of  the  high  quality  of  Larkin  Paints  and  Varnishes.  For  instance, 

Mrs.  M.  G.  Jones,  Fords  Store,  Md.,  says  :  “I  have  had  my  house  painted 
with  Larkin  Paint,  and  employed  a  first-class  painter  to  do  the  work.  He 
says  it  is  the  best  Paint  he  ever  spread.”  Another  customer,  Mrs.  David  J. 

Middleton  of  Ed  wards  vi  lie.  Pa.,  writes  :  “I  believe  your  Paints  are  the  best 
on  the  market.”  Still  another  customer  in  Wilmington,  Delaware,  states: 

“Our  house  is  beautiful.  My  son  says  he  never  used  better  Paint.  The 
painter  that  helped  says  it  is  very  nice.” 

A  Paint  Color  Card  showing  the  different  varieties  and  colors  of  Larkin 
Paints  is  given  to  visitors,  or  mailed  to  inquirers,  on  request. 


Page  43 


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Page  44 


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ITH  over  600  Products,  and  over  fifteen  hundred  Premiums,  how 
do  you  know  that  each  shipment  contains  all  the  different  articles 
ordered,  in  just  the  right  quantity  ?  asked  Mrs.  Bright. 

Because  this  question  puzzles  many  Larkin  customers,  we 

took  Mrs.  Bright  to  the  Larkin  Terminal  Building.  This  building 

is  not  usually  included  in  the  Trip  Thru  The  Larkin  Factories,  as 

pur  visitors  usually  find  sufficient  that  is  interesting  and  instruct¬ 
ive  in  the  Factories  alone. 

1  he  Larkin  Terminal  Building  is  a  huge  structure  devoted  to  assembling, 
packing  and  shipping  Larkin  orders.  When  the  order  has  been  checked  and 
verified  in  the  Administration  Building,  it  is  passed  via  the  Shipping  Office 
to  the  sixth  floor  of  the  Terminal  Building,  where  a  box-man  places  upon  an 
automatic  roller  conveyor  a  box  of  the  size  which  the  office  calculated  is 
required.  A  picture  on  the  opposite  page  shows  the  box  starting  on  its 
gravity  journey  on  the  rollers  of  the  automatic  conveyor. 

The  picture  on  the  right,  opposite,  shows  how  the  conveyor  carries  the  box 
between  two  rows  of  booths  in  which  are  experienced  selectors,  each  of  whom 
in  turn  places  in  the  box  such  goods  as  the  order  demands  of  her  booth.  Thus 
the  box  descends  to  the  third  floor,  illustrated  in  the  large  picture  opposite. 

Here  it  is  taken  from  the  conveyor,  and  all  its  contents  carefully 
checked  with  the  order  and  then  finally  packed,  and  returned  to  the  conveyor, 
ready  to  be  closed,  and  weighed.  Larkin  Co.  not  only  guarantees  its 
Products  and  Premiums  to  satisfy,  but  also  unconditionally  guarantees  their 
safe  arrival  at  the  home  of  the  purchaser.  This  exceptional  care  taken  in 
filling  orders  explains  why  Larkin  customers  seldom  have  cause  to  complain. 


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Page  45 


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freight  *cars 
in  the  Larkin 
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pictures  on  the  opposite  page  will  convey  a  slight  impression  of  the  activity 
always  to  be  found  on  the  train  floor  of  the  great  Larkin  Terminal  Building, 
As  the  strongly-packed,  carefully-addressed  boxes  descend  on  the  conveyor 
from  the  busy  departments  above,  they  are  placed  on  trucks  and  wheeled  into 
freight-cars.  Connections  are  maintained  with  all  the  different  rail¬ 
roads  and,  with  our  own  private  tracks,  the  shipping  facilities  are 
unexcelled. 

The  illustation  at  the  top  of  page  46  shows  some  of  the  freight-cars  being  loaded. 

A  special  engine,  “Larkin  The  First,”  shown  on  page  48,  is  used  for  hauling  freight- 
cars  to  the  mam-lines.  Weights  are  carefully  scrutinized.  The  Company’s  side-tracks 
have  scales  on  which  every  empty  car,  after  being  cut  out  from  the  train,  is  weighed. 

Inward  and  outward  shipments  are  kept  entirely  separate  on  different  tracks. 

The  power  by  which  the  Larkin  F actories  are  run  is  applied  electrically, 
enough  current  being  generated  in  the  Power-House  to  furnish  light  for  a  city  of 
25,000  inhabitants.  There  are  20  safety  boilers  of  500  horse-power  each,  and  so 
complete  are  the  mechanical  devices  for  handling  the  immense  quantity  of  coal 
needed  for  these  boilers  and  the  cinders  resulting  from  its  consumption,  that  the 
work  is  done  by  two  men.  One  operates  the  great  crane  that  lifts  the  coal  from 
the  pit  into  which  it  is  dumped  from  the  coal-cars  and  conveys  it  to  a  high  bin 
at  the  rear  of  the  Power-House.  From  the  bin  the  coal  descends  into  a  trolley 
car  that  runs  above  the  different  furnaces.  This  car  s  capacity  is  23^2  tons. 

The  furnaces  are  stoked  automatically  and  as  the  coal  is  consumed,  the  cinders 
drop  into  a  car  that  runs  to  the  cinder  pit.  When  the  pit  becomes  full,  it  is 
emptied  by  the  electric  crane. 


■  .  • 


. 


Page  47 


ask  the  reader  to  turn  again  to  pages  five  and  s- 
id  Mrs.  Bright  made  the  acquaintance  of  the  L 
an  }  The  incidents  set  forth  therein  are  true  to 

for  the  Larkin  Plan  has  spread 
largely  by  the  spoken  word  of  its  satisfied 
casually-given  Larkin  Catalog  which  made 
sd  with  us.  Have  you  a  Larkin  Catalog ? 


J.  life — two  million  times  true  to  life 

—  - 1  over  the  continent, 

customers.  It  was  a 
Mrs.  Bright  acquaint 

There  is  a  copy  for  you. 

The  Larkin  Catalog  is  freely  given  to  visitors 
requests  it.  If  you  do  not  possess  a  copy 
“Send  me  your  Catalog/* 

And  when  it  reaches  you,  may  we  1 

Bright  (page  5),  “Send  a  $10  Larkin  ( 

now  buy  at  stores,  and  examine  them  c; 
are  all  right,  we*ll  send  the 
goods.  We  can’t  lose  anyway 
take  full  advantage  of  the  Larkin  Factory-to 
that  we  know  it  to  be  good/* 


and  indeed  to  everyone  whc 
,  all  you  need  do  is  mail  us  a  postal  saying 
It  will  be  sent  to  you  promptly. 

re  bid  you  keep  in  mind  the  words  of  Mr. 
a  Order.  Select  only  the  things  you 
l  carefully,  when  they  come.  If  they 
if  they  are  not,  well  return  the 

And  later  (page  7),  “Let  us 

-  -  'MKBm 

now 


■■■ 


lit....,. 


j.ii"  _u '''■  *i" 


618  A701 


Page  48 


This  page  was  blank  in  the  original  document. 


Posted  on:  January  18,  2020 

Edited  by:  Brian  D.  Szafranski 
Elma  New  York  USA 

Please  do  not  reprint  or  republish 
the  document  for  commercial  gain. 


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